Milo Casting is seeking Diverse Real Families for a national Canadian Tire campaign!

January 24, 2022

Following is an email received from Milo Casting company in Toronto.

We are currently looking to cast for a Canadian Tire Campaign:

1.    We are looking for REAL Indigenous families of all sizes and makeups from single parents or two parent families with one or more kids, Grandparent(s) are welcome too!

2.    Same sex families, single parent families and families of all abilities

3.    Previous on set experience is not necessary, simply looking for REAL loving families that enjoy spending time together!

We are also looking for families from all diverse backgrounds: Muslim, Black, East Asian, Jewish, South Asian etc.

Those chosen for this campaign will be paid $4000-$6000 per family (rates will vary depending on number of family members booked).

If interested, please send the following information to

1. Name, age, ethnicity, location (seeking Ontario based families able to come to Toronto),  and contact information of one parent.

2. A couple of photos of your family, group shots are great as well as individual shots if you have them!  (Avoid hats and sunglasses) (Please no more than 250kb per photo)

3. If you are represented by an agent, please state your agency.

4. Please write “Project Canadian Tire Family” in the subject line followed by your family name. (i.e.: Project Canadian Tire Family–  Knight Family)

Attached to this email is our casting notice with details about the project and how to submit. We would love for you to share this notice with anyone in your network and social media who may be interested in this project! Any help spreading the word is greatly appreciated!

If you have any questions/concerns please feel free to contact us.